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Tech Startup Wordpress Build

Quick summary:

This project was a collaboration between the designer Tanya Freach and Tracking Pixel. Built in Wordpress to replace the old Wix website. 

Time to Completion:

15 buisness days

Tech Used:

WordPress, Elementor, Google Analytics, Google Tag Manager, Google Search Console

Tech Startup Wordpress Build

This was the first project completed with the designer Tanya Freach of Freach Design. Tanya and Tracking Pixel were connected from a mutual developer connection. Tanya was hoping to find a company that could build semi-custom WordPress sites in a user-friendly page builder. Tracking Pixel fits that bill by using the page builder Elementor, and agreed to help out on the project.

The project began when the tech startup, Pandemic Insights, originally using a Wix website, decided they wanted a more interactive, flexible platform. They felt WordPress was a way for them to further integrate their app with their website.  In addition, they wanted to get a better handle on their marketing data.

In a matter of 15 business days, Tracking Pixel had the Wordpress build completed, set up Google Tag Manager so they could track conversions through Google Analytics, and had connected Google Search Console. Search console allows them to track their Search Engine Optimization (SEO) progress - a strategy the client was planning on using extensively.

Project Snapshots